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Browser Plugins

The Search Engine Marketer may be aided by some Search Engine Optimization tools. Table 2-1 reveals

the ones that we’ve found particularly useful.

Table 2-1

Community Forums

There are a few great places you can ask your SEO-related questions. It is advisable to search and peruse

the forum archives before asking questions, because many of them are likely answered already. Table 2-2

shows resources we find consistently helpful.

Tool Name Browser Web Site

Description

SearchStatus Firefox

http://www.quirk.biz/

searchstatus/

This plugin shows both PageRank

and Alexa Ranking in the Firefox

status bar.

SEO for

Firefox

Firefox

http://www.seobook.com/

archives/001741.shtml

This plugin modifies Google and

Yahoo! SERPs to display various

metrics regarding a site, such as

PageRank, Alexa Ranking, and

number of links broken down by

several criteria.

We b

Developer

Extension

Firefox

http://chrispederick.com/

work/webdeveloper/

A must-have tool for all web

developers; the list of features is

too long to mention here.

RefControl Firefox

http://www.stardrifter

.org/refcontrol/

The plugin lets you control what

gets sent as the HTTP Referer on

a per-site basis.

View HTTP

Headers

Firefox

http://livehttpheaders

.mozdev.org/

Displays HTTP headers.

View HTTP

Headers

Internet

Explorer

http://www.blunck.info/

iehttpheaders.html

or

http://www.blunck.se/

iehttpheaders/

iehttpheaders.html

Displays HTTP headers.

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Chapter 2: A Primer in Basic SEO

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