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Chapter 4
The total number of links on the website that is linking to them
This is the total number of links... which includes the "outbound links" from above AND the
inbound links (links pointing to pages within this website)
The total number of links on the page is: 59
Note: You'll want to try to get links from webpages that have as few total links as possible on
the page. I'll go into why in later chapters.
Whether or not the websites linking to them are deemed by Google as an
authority website
This one can be a bit tricky. The idea behind this is that Google views websites that are ranked
high in the search engines AND contain lots of content AND have high Page Rank's to be
authority websites. For this, I like to use the following free tool.
http://www.andyhagans.com/tools/hubfinder/
You can enter the top 10 domains for a specific keyword and the hub finder will find all
common websites that link to each of the top 10 sites... Those websites are possible "hubs" or
authority sites.
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